Tuesday, September 22, 2009

The Dieline.com: Package Design: Paul Smith for Evian


TheDieline.com
This is a delightful use of a classically iconic stripe applied in a new yet completely recognizable way. Also I feel like fashion brands rarely translate well onto an ordinary consumer product, they usually tend to look very forced. This on the other hand, fits ideally. I just dig it.

No comments:

Post a Comment